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Blackwall Raises $100 Million as Bot Traffic Puts Web Security in Focus

Summary: Blackwall has raised $100 million in a Series C round at a $2.2 billion valuation, according to executives interviewed by TechCrunch. The Estonia-based company sells web traffic security through hosting, cloud and managed service providers.

Estonia-based web security company Blackwall has raised $100 million in a Series C round at a $2.2 billion valuation, TechCrunch reported on October 20, citing interviews with company executives. AVP led the round, while existing investors Dawn Capital, MMC Ventures and Tera Ventures participated. Executive chairman Roi Carthy told the publication that the new valuation is four times the figure associated with Blackwall's previous funding round in 2025.

A security business built around hosting partners

Blackwall's route to market differs from a direct sale to every website owner. It supplies tools to hosting companies, cloud providers and managed service providers, which can package and offer them to their own customers. Co-founder and CEO Nikita Rozenberg told TechCrunch that partners can choose the components they need, set their customer prices and share revenue with Blackwall. The company offers an initial view of traffic and threats for free, then charges for protection and other controls.

The platform's scope includes DDoS protection, traffic routing, threat intelligence and certificate management, according to the report. Blackwall also aims to separate human visitors and legitimate AI agents from malicious bots and disruptive requests. Rozenberg described fingerprinting and behavioral analysis as parts of that process. These are the company's claims about its capabilities; the funding announcement does not by itself establish how accurately the tools classify traffic in independent tests.

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Why automated traffic matters now

Website operators face several kinds of automated requests with different purposes. A search crawler, an AI agent acting for a user, a scraper that ignores site preferences and a botnet probing for weaknesses should not necessarily receive the same treatment. Controls that simply block all automation can interfere with legitimate access, while controls that allow everything can expose services to abuse and higher infrastructure costs. This creates a practical need for policy and visibility at the network edge.

Blackwall plans to spend the new funding on geographic expansion in North America, Europe, Asia-Pacific and the Middle East, as well as more security products for its provider partners, TechCrunch reported. The financing is a business signal about the market for managing machine-generated web traffic. It is not evidence that AI agents are inherently malicious, or that any one vendor has solved the broader problem of deciding which automated requests should be trusted.

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Key facts

  • TechCrunch reports a $100 million Series C at a $2.2 billion valuation, based on interviews with Blackwall executives.
  • AVP led the round; Dawn Capital, MMC Ventures and Tera Ventures participated.
  • Blackwall sells traffic security through hosting, cloud and managed service providers.
  • The company plans geographic expansion and more security tooling for its partners.

Why it matters

The round highlights rising demand for tools that distinguish useful web visitors and AI agents from abusive automated traffic. Hosting providers may be central to how those controls reach smaller websites.